Fast Track 100


We're a Sunday Times Virgin Fast Track 100 company
Driving Growth Through Quality and Service
StovesAreUs, based in West Yorkshire and part of the Stores Direct Group, has grown to become one of the UK’s largest online retailers in the heating, cooking, and outdoor living space. Our growth story earned us a place in the prestigious Sunday Times Virgin Fast Track 100, which celebrates the UK’s fastest-growing private companies.
This recognition reflects our clear mission: to deliver top-quality products at the best possible prices, backed by exceptional service. We’re constantly evolving, investing in new product ranges and innovative services to keep raising the bar. With a focus on long-term, sustainable growth, we’re building a business that’s ready for the future, one satisfied customer at a time.




As part of our ongoing business development strategy, we continually embrace new technologies to streamline workflows and enhance operational efficiency. We're also committed to creating a greener, more sustainable business. This includes offering a growing range of eco-friendly products and actively working toward a paperless environment.
At our Huddersfield headquarters, we've implemented digital systems that significantly reduce the need for paper, with just a single printer in use across the site. By leveraging smart technology throughout the business, we’re able to reduce waste, lower our environmental impact, and operate more efficiently.


Stoves Are Us are extremely proud to be ranked in the
Sunday Times Virgin Fast Track 100
West Yorkshire based StovesAreUs part of the Stores Direct group, one of the largest online retailers in the country has been ranked in the Sunday Times Virgin Fast Track 100.
The Sunday Times Virgin Fast Track 100 is a business league table which ranks Britain's top one hundred private companies with the fastest growing sales over a period. The league table features a diverse cross section of companies throughout the UK.
The business development and strategy of the company always remains focused on bringing high quality products to our customers at the best possible price, whilst focusing on high levels of customer service. The company will, and has continued to invest in many new products and services, further strengthening the foundations of the company to enable it to grow at a sustainable rate in the coming years.
David Duffy (Director) & Mike Birtwhistle (Director) pictured at the awards ceremony receiving the Fast Track 100 award. | Mike Birtwhistle meets Sir Richard Branson at his Oxfordshire home for the awards ceremony of the Fast Track 100. |
Part of the business development strategy within a company is to constantly leverage new technologies that help improve business workflows and procedures. The company is always striving to move towards a greener environment, already providing a wide range of Eco-friendly products to its existing customer base with many more ranges to be added. One of the company's green initiatives has been to work towards a paperless environment and many systems are in place to remove the need for paper. As a result of this initiative at our Headquarters in Huddersfield there is only one printer, no fax machines and no photocopiers. Technology is utilised to perform as many functions as possible.